THIS BAG’S GOT STYLE. HEAD and Maria Sharapova bring fashion to the tennis court.
June 23, 2014 – HEAD and tennis superstar Maria Sharapova present the HEAD Maria Sharapova Tennis Racquet Bag collection, a stylish solution inspired and co-designed by one of the most stylish tennis players on Tour. Produced with high-quality materials and featuring fashionable accessories, the collection allows women to look fashionable on and off the court.
“It puzzles me how women most of the time have to leave fashion and style at the door when we enter the court. We should be able to be competitive and feisty on the court and still look good at the same time. This is why I just love working with HEAD on the development of elegant designs and this collection is the best example. I cannot wait to go on the court with it”, says the four-time Grand Slam winner.
The collection combines Maria Sharapova’s iconic style with HEAD’s innovative product technologies. Designed with the latest fashion trends in mind, the items feature a combination of high-end materials such as PU leather, Oxford Nylon and textured for a sportive and lightweight feel. The bordeaux, white and grey color theme, inspired by Maria Sharapova’s personal taste, and rivets applied to the bags, provide an elegant modern look.
The four time Grand Slam winner will carry the HEAD Maria Sharapova Tennis Racquet Bag for the first time on the court at Wimbledon. Besides the stylish look, the bag also fulfills important functional needs: Of the two main compartments inside, one features climate control technology (CCT), which protects the equipment against extreme temperatures, and a separate shoe bag protects the footwear (and the bag). In addition, Maria and the designers applied a fun element to the bag by adding a small clutch to the inside, which can be used for accessories during the match and for fun times off the court after the last point has been played.
The Maria Sharapova Combi Raquet Bag is also the main feature of a special social media sweepstake HEAD will organize this summer. Fans who take a picture of items they would put in the tennis star’s bag and upload it on Instagram, Facebook or Twitter enter the contest for a chance to win the fashionable item.
The new HEAD Maria Sharapova Racquet Bag collection, which consists of the Maria Sharapova Racquet Bag Combi and Racquet Bag Court as well as a Women’s Club Bag and Women’s Sling Backpack as part of the Women’s line, will be available at retailers around the world end of June.
SOURCE: Head Tennis